Tribune Abandons 'Oakland'
Struggling to hang on to its businesses, sports teams and even the lives of its young children, Oakland is now set to lose the daily newspaper that bears its name. In November, the Oakland Tribune, founded 137 years ago, will become the East Bay Tribune, the Bay Area News Group announced Tuesday. The group described the name change as a "rebranding." The Fremont Argus, the Alameda Times-Star, the Hayward Daily Review and the West County Times — which are also owned by BANG — will also be called the East Bay Tribune. As part of the rebranding, the Contra Costa Times, the Valley Times, the San Ramon Valley Times, the Tri-Valley Herald, the San Joaquin Herald and the East County Times will simply be called The Times. The San Mateo Times "will be branded under the San Jose Mercury News[...]
