The Woodstock Festival of 1969
Historical Importance of the Woodstock Festival of 1969: The Woodstock Festival was a three-day concert (which rolled into a fourth day) that involved lots of sex, drugs, and rock 'n roll - plus a lot of mud. The Woodstock Music Festival of 1969 has become an icon of the 1960s hippie counterculture.
Dates: August 15-18, 1969
Location: Max Yasgur's dairy farm in the town of Bethel (outside of White Lake, New York)
Also Known As: Woodstock Music Festival; An Aquarian Exposition: Three Days of Peace and Music
Overview of the Woodstock Festival of 1969:
The Organizers of Woodstock
The organizers of the Woodstock Festival were four young men: John Roberts, Joel Rosenman, Artie Kornfeld, and Mike Lang. The oldest of the four was only 27 years old at the time of the Woodstock Festival.
Roberts, an heir to a pharmaceutical fortune, and his friend Rosenman were looking for a way to use Roberts' money to invest in an idea that would make them even more money. After placing an ad in The New York Times that stated: "Young men with unlimited capital looking for interesting, legitimate investment opportunities and business propositions," they met Kornfeld and Lang.