MA: The Swift Boating of Public Schools
Massachusetts is heating up. Perhaps no state has better exemplified the fierce debate between public school advocates and fans of modern education reform. Ed reformers captured the governor's seat, the mayoral position of Boston, commissioner of education, and the secretary of education offices, and yet have consistently run into trouble since the day they convinced the commonwealth to abandon its previous education standards in favor of the Common Core Standards-- which were rated inferior to the Massachusetts standards even by the guys paid to promote the Core.
These days the debate has shifted to the issue of charter schools. Specifically, the charter cap. Currently Massachusetts has a limit on how many charter schools can operate in the Pilgrim state. The people who make a living in the charter biz would like to see that cap lifted, and the whole business will be put to a public referendum in November.
So well-heeled charter fans have collected a few million dollars, and they have hired DC-based SRCP Media, most famous for the Swift Boat campaign that sank John Kerry's candidacy. The Swift Boat campaign was also a demonstration of the fine old political rule, "When the truth is not on your side, construct a new truth."
So is SRCP manufacturing truth in Massachusetts?
Spoiler alert: Yes.
It appears that the multi-million dollar ad buy will lean on that old favorite-- charter schools are CURMUDGUCATION: MA: The Swift Boating of Public Schools: