How Pearson wins their testing contracts
Steven Paine and Patricia Wright, superintendents in West Virginia and Virginia, with Mark Nieker, right, of the Pearson Foundation, in London in June 2010. |
Michael Winerip, writing in the Jan. 1 New York Times ( "New Questions About Trips Sponsored by Education Publisher") reveals the secrets behind Pearson's success in cornering the market on standardized testing.
Here's how they do it in Kentucky:
In April, Kentucky’s Education Department approved a $57 million contract with Pearson. And