The Boston Red Sox announced today that they will produce an “It Gets Better” video, becoming the third team in professional sports in a week to join the campaign in taking a stand against anti-gay bullying and homophobia. More than 9,000 people -- mostly Red Sox fans in New England -- signed12-year-old Sam Maden’s Change,org petition to the Red Sox, which he started in honor of his Uncle Chris, who died unexpectedly in January at the age of 43.
"We are proud of dedicated Red Sox fans like 12-year-old Sam Maden who have taken the courageous step of publicly standing up against bullying of LGBT youth," said Susan Goodenow, Senior Vice President/Public Affairs and Marketing for the Red Sox, in a statement. "The Red Sox have frequently done PSA videos, or public service announcement videos, on important social issues. We are currently producing an “It Gets Better” video to support the It Gets Better campaign to stop bullying of LGBT youth and teen suicides. We hope that when it is released it will both reflect our continued commitment to be active participants in the community and help advance the efforts of Sam and others to stop bullying. Our team stands for
