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Wednesday, September 18, 2013

The Common Core money war - Stephanie Simon and Nirvi Shah - POLITICO.com

The Common Core money war - Stephanie Simon and Nirvi Shah - POLITICO.com:

The Common Core money war

Students are pictured in a classroom. | Reuters
Common Core backers acknowledge that they didn’t do things right the first time around. | Reuters
One of the most expensive political fights in America this year isn’t over a Senate seat or a governor’s mansion. It’s about what your kids learn in school.
Tens of millions of dollars are pouring into the battle over the Common Core academic standards, which aim to set a course for students’ progression in math and language arts from kindergarten through 12th grade.

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The proponents would appear to have all the advantages. The Bill & Melinda Gates Foundation already has pumped more than $160 million into developing and promoting the Common Core, including $10 million just in the past few months, and it’s getting set to announce up to $4 million in new grants to keep the advocacy cranking. Corporate sponsors are pitching in, too. Dozens of the nation’s top CEOs will meet today to set the plans for a national advertising blitz that may include TV, radio and print.
Opponents, meanwhile, project an image of scrappy grassroots gumption: One rancher in Alabama said he would sell off a cow to cover the costs of an anti-Common Core town hall. But they’re backed by an array of organizations with multimillion dollar budgets of their own and much experience in mobilizing crowds and lobbying


Read more: http://www.politico.com/story/2013/09/education-common-core-standards-schools-96964.html#ixzz2fGAGJULq