The Sacramento Kings introduced an exciting new program to benefit high schools in the greater Sacramento area Friday, January 22. Participating high schools will compete in the “Kings Size High School Challenge” to raise funds for their school.
“The Kings Size High School Challenge is a great vehicle for local high schools to raise funds for their school programs,” said Danette Leighton, vice president of marketing for Maloof Sports & Entertainment. “This program is the first of its kind for this community, and we hope to grow it to include even more schools next season.”
All participating schools attended a draft lottery event yesterday at the Kings Practice Facility, similar to the NBA’s draft lottery, where they drafted their Kings player “sponsor” and game date. The Kings player they draft will make a visit to their school in late January or early February to officially tip-off the program. For every ticket the school sells for its selected game, a percentage of the sale will benefit its desired high school programs.
