The SAT is in trouble. Its business model is threatened by the more than 1,000 colleges and universities that no longer require it for admission. Many more higher education institutions dropped the SAT due to the pandemic. The SAT is big business. It collects more than $1 billion each year in revenue. Its CEO, David Coleman, was architect of the Common Core standards, with a background at McKinsey. His salary is about $1 million a year. He achieved notoriety when he promoted the Common Core and came out against personal essays; he told an audience of educators in New York State that when you grow up, no one “gives a sh—“ about how you feel. They want facts. His Common Core curriculum insisted on the study of more non-fiction, which drove down the teaching of literature.
Some relevant history: The SAT was created in the 1920s as a replacement for the traditional College Boards, exams that were written and graded by high school teachers and college professors. The leaders of the CONTINUE READING: Farewell to the SAT! We Hope. | Diane Ravitch's blog