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Wednesday, April 17, 2013

‘Personalization’ of learning: Genuine or slick marketing?

‘Personalization’ of learning: Genuine or slick marketing?:


‘Personalization’ of learning: Genuine or slick marketing?

personalYou can’t have a conversation about education reform these days without, at some point, hearing the words “personalization” and “engagement.” What do they really mean? Here to explain is George Wood, superintendent and secondary school principal at the Federal Hocking Local School District in Stewart, Ohio.  He is also the executive director of the Forum for Education and Democracyand chair of the board for the Coalition of Essential Schools. This appeared on the forum’s blog.
By George Wood
“Personalization” and “engagement” seem to be the new catchwords in education reform these days.  Too bad the concepts are not credited to the person who first talked about them.  It was the late Ted Sizer –  in the Common Principles that he developed for the Coalition of Essential Schools  — who pushed for personalized learning environments that engaged young learners. These days, he is seldom mentioned when these terms are rolled out.
There may be a good reason for that. As polite as Ted always was, I think he might object rather passionately to the way “personalization” is being tossed around today.
I was reminded of this while attending a workshop this past week on using technological 

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