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Tuesday, December 20, 2011

Obama Will Win the Youth Vote in 2012, But He’s Lost Their Trust « Student Activism

Obama Will Win the Youth Vote in 2012, But He’s Lost Their Trust « Student Activism:


Young Voters Still Support Obama, But Grudgingly

Looking for evidence of young voters’ dissatisfaction with Obama? Look no further than MTV.
For decades the network’s election coverage has been titled “Choose or Lose.” Launched at the time of Bill Clinton’s 1992 run, the slogan reflected youth excitement around that candidacy, and encouraged the sense that young people had a personal stake in the outcome of the race.
MTV stuck with the slogan for five election cycles — through Gore and Kerry and their lackluster campaigns. It resonated particularly strongly in 2008, when a young, charismatic Barack Obama succeeded in building youth loyalty like no candidate since Bobby Kennedy in 1968.
But now it’s done. MTV is finished with “Choose or Lose.”
Here’s why, according to the New York Times: “While young people turned out in unusually high numbers to