This is the speech I intended to give at the Southern Education Foundation Public Education conference this weekend. . . .
Posted on September 23, 2013
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I intended to give this speech at the Southern Education Conference I attended this weekend, but as I was rehearsing and practicing it occurred to me there was in inherent irony in delivering a canned speech about interactive media. I was going to tell my audience that the difference between social media and traditional media and messaging is that social media is a two way conversation. With Social media you engage your audience and speak with them, not at them, and here I was creating a static delivery without allowing myself to be influenced by all the presenters and folks I had met while I was at this conference of talented, caring and committed folks. That seemed wrong on so many levels, so I winged it. I incorporated a few of my points and remarks, but cut out all the examples about myself and my accomplishments. (I think I did, but I don’t really remember since I just spoke from the heart and let my audience’s reactions guide where I went next.) I hope nobody minded, but in case anyone was wondering, this was my official speech (although I