Pearson Wants to Expand Its Virtual Schools Market; Its “Connections Academy” in Louisiana Is No Selling Factor
Connections Academy is a virtual K12 (and possibly pre-K12) school operated by education business mammoth, Pearson.
According to Pearson’s February 2019 earnings call, Pearson is focused on expanding its Connections Academy market. Pearson is undergoing restructuring; it has (and continues to) reduce its workforce and has been selling off less-profitable companies in an effort to recover from unrealized profits, including those Pearson expected from Common Core (CC) and CC-related PARCC testing.
(For Pearson’s market performance over the last decade, click here.)
Pearson reports that the US virtual schools market is worth more than $1.5B and that it sees a “strong pipeline of 2 – 5 new schools in 2019,” with a plan to “scale up in existing states [and] target states with high growth potential.”
In April 2018, Pearson announced opening three new Connections Academies. The way that Pearson establishes its virtual schools in the US is as charter schools:
In our virtual schools business we partner with charter boards to run fully online schools.
Regarding its virtual-ed Connections Academies, Pearson also reports a “competitive advantage” in its “strong brand” and “good learning outcomes.”
Good learning outcomes. Reads like Pearson is aiming for increasing sales of (at best) a mediocre product.
Just so long as it sells, amIright?
Louisiana has one of Pearson’s Connections Academies. It filed documents with the Lousiana Secretary of State in April 2009 as a limited liability company (LLC) and also as an associated nonprofit in March 2009, with the nonprofit (“Friends of Louisiana Connections Academy”) paying the LLC as an “independent CONTINUE READING: Pearson Wants to Expand Its Virtual Schools Market; Its “Connections Academy” in Louisiana Is No Selling Factor | deutsch29
