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Monday, February 25, 2019

Whatever Happened to Media Literacy in Schools? | Larry Cuban on School Reform and Classroom Practice

Whatever Happened to Media Literacy in Schools? | Larry Cuban on School Reform and Classroom Practice

Whatever Happened to Media Literacy in Schools?


Far more policy talk than classroom action is the short answer. The long answer is below in the questions I ask.
Where and When Did the Idea Originate?
Having students become media literate across school subjects has been talked about since the early 1960s in Europe and the U.S. but has hardly made a dent in lessons that most teachers teach. In Britain, Canada, and other nations there has been far more policy talk and even some action (media literacy Europe/Canada ). For example, in the United Kingdom, the 2003 Communications Act required the government to promote media literacy in British schools. David Buckingham and colleagues tells the story of what happened since then (see here and here).
Much less has happened in the U.S. with its decentralized system of public schools in 50 states, over 13,000 districts, and nearly 100,000 schools. A timeline for media literacy, broadly defined, begins in the 1960s.
The earliest U.S. classroom materials that I have found were created in 1972 as a Media Now kit of lessons and activities that teachers could use in their classrooms. Based on the work of media analyst Marshall McLuhan and psychologists Jerome Bruner’s Process of Education and Benjamin Bloom’s Taxonomy of Educational Objectives , Ron Curtis and others developed a self-directed learning kit containing 50 individual packages divided into seven modules for teachers to use. The source I used claimed that it was used in over 600 schools.
There has been much state activity in promoting media literacy in schools  since (see above timeline) but no mandated courses as far as I can determine. For CONTINUE READING: Whatever Happened to Media Literacy in Schools? | Larry Cuban on School Reform and Classroom Practice