Boiling Frogs & Building Brands: P&G’s Partnership With Strive
This is a follow up to my previous post about Strive Together’s plans for “cradle to career” collective impact. Pursuing this work is a curious experience. Most times I can’t tell what, if any, progress I’m making. Yet I continue to forge ahead and regularly stumble across guideposts that seem to affirm I’m doing the work I’m supposed to do. So, I sit back down at the kitchen table and keep going, as my friend Chris says, a Jeremiah warning of the coming Babylonians.
A recent sign for me had to do with Strive (and Knowledgeworks) being based in Cincinnati. It’s not a city most people think much about, but it holds a prominent place in my childhood memories. You see, my dad was a career executive at Procter and Gamble (P&G), which is headquartered there. His job, selling Folgers coffee, was our family’s ticket to a comfortable suburban life, far different from his own unstable childhood as the son of an often under-employed mason and cashier. It seems somehow fitting that I step up now to call this company out on its efforts to set up an infrastructure of cybernetic biocapitalism.
Strive worked closely with executives at P&G in setting up its “collective” impact roadmap as seen in the following excerpt from the report, “Putting Collective Impact in Context,” prepared for the Wallace Foundation by Teachers College, Columbia University in 2015. The cradle to career pipeline is being constructed with specific metrics that will underpin speculative investment markets in human capital. Everyone was given marching orders. Comply with the established metrics or you’re out of the club. CONTINUE READING: Boiling Frogs & Building Brands: P&G’s Partnership With Strive – Wrench in the Gears
