Monday, July 5, 2010

Drive: Self-Direction, Mastery & the Purpose Motive | Lefty Parent

Drive: Self-Direction, Mastery & the Purpose Motive | Lefty Parent

Drive: Self-Direction, Mastery & the Purpose Motive

Click here to view the embedded video.

Commenting on my blog “Much More and Much Less than a Boss” on Daily KOS, Alpha99 put up a link to a video on YouTube that they thought I would appreciate called “Drive: The surprising truth about what motivates us”, done by Daniel Pink, who writes about business and human motivation, based on his book by the same name. I played it and was practically mesmerized by this visually captivating and provocative piece, done on a white board with markers and a rapid-fire voiceover by Pink. The issues it calls out are a perfect illustration of what I see as the transformative shift going on in our culture from the hierarchical control model to more of an egalitarian circle of equals.


At the beginning of the video piece, Pink’s voiceover sets things up as follows…

Our motivations are unbelievably interesting. The science is a little surprising. We are not as endlessly manipulable and predictable as you would think. There is a whole set of unbelievably interesting studies that call into question the idea that if you reward something you get more of the