The Common Core Needs Unicorns and Rainbows
Photo credit: FostersFan-Imp (CC-by-ND 3.0)
I had to shake my head reading a piece by Stephanie Simon at Politico entitled “Moms winning the Common Core war.” The first statement that jumped out at me.
But in a series of strategy sessions in recent months, top promoters of the standards have concluded they’re losing the broader public debate — and need to devise better PR.
Hello Bill Gates, Fordham Institute, David Coleman, Jeb Bush, et al… your problem isn’t your PR. Your problem is subpar standards.
How tone deaf can one be?
So how to tackle the problem? More Gates money!!!!!
So, backed with fresh funding from philanthropic supporters, including a $10.3 million grant awarded in May from the Bill & Melinda Gates Foundation, supporters are gearing up for a major reboot of the Common Core campaign.“We’ve been fighting emotion with talking points, and it doesn’t work,” said Mike Petrilli, executive vice president of the Fordham Institute, a leading supporter of the standards. “There’s got to be a way to get more emotional with our arguments if we want to win this thing. That means we have a lot more work to do.”
I’m trying to picture how being more emotional will work for them. Maybe they can have rallies with businessmen from the Chamber of Commerce holding signs saying “Test Our Children,” “We The Common Core Needs Unicorns and Rainbows | Truth in American Education: