Thursday, February 11, 2010

Department of Education eying deal for official sports network for the city's schools system - NYPOST.com

Department of Education eying deal for official sports network for the city's schools system - NYPOST.com:

"It's like ESPN for the high-school set.

In a bid to drum up money and interest for academic sports, the city Department of Education is putting out feelers for a company that could serve as the school system's official sports network.

The proposal would grant the rights to film, air and promote Public Schools Athletic League activities on cable or network television -- as well as online -- in exchange for marketing rights and other privileges.

Officials also hope to secure sponsorship dollars from the new network to add sports like table tennis and flag rugby, according to PSAL chief Donald Douglas."